Dan Newling

I am a PR / communications consultant who specialises in representing professional service firms and the busy individuals who run them.

I work closely with my clients to create bespoke communications strategies that will raise their profiles, and win them new work, while also accurately reflecting their values.

With the strategies in place and the targets decided, I then put in the hard graft to achieve my clients’ ambitions….so that they can focus on their day jobs.

Prior to working into PR I spent 15 years as a journalist, writing and making documentary films for some of the world’s most respected news organisations. My journalistic background has proved invaluable to my PR work. I know how to listen… and how to encapsulate and communicate the core messages that really matter to my clients.

The tactics I use – and which I know work for my clients – include:

  • Strategic PR campaigns laser-focussed on achieving specific business ambitions.
  • Fascinating, original expert media commentary on relevant current events.
  • Pro-active personal engagement with the journalists and editors who really matter.
  • Insightful ‘thought leadership’ articles published in influential publications.
  • Engaging, professional and SEO-optimised online / social media content.

Contrary to what some may claim, harnessing the above techniques to improve a firm’s public profile need not be time consuming nor expensive.

It needs it someone with the ability to understand a business; and the skills, and connections, to communicate that understanding to the people who matter.

This is what I do.

Please don’t hesitate to get in touch if you think you or your organisation would benefit from knowing more.