Being recognised by the established media is not the only metric of brand building success. Owned digital media such a firm’s website, or its social media properties, can be just as significant.
I specialise in helping professional service firms win the high ranking they deserve on search engines such as Google.
My services include:
- Creating the Search Engine Optimisation (SEO) strategies that elevate clients’ websites to the top slot on Google for defined key phrases.
- Ghost-writing the articles and other content that will bring improve Google rankings and bring in new business.
- Conducting the marketing and technical audits necessary to properly drive digital marketing success.
- Managing clients’ owned media channels in a way that enhances reputation and brings defined business benefits.
The days have passed when a law firm’s website was a mysterious black box handled only by a firm’s IT staff and neglected by its lawyers and business development teams. Advances in Google’s algorithm, coupled with a growing awareness of the power of this technology, means SEO now sits at the heart of many firm’s marketing plans.
I help clients navigate what can seem to be a complex world, and bring measurable results. Please get in touch for concrete examples of how I have achieved this.